Your Trusted Partner in Mexico & Latin America

Seamless local execution and cultural expertise for international research agencies

Reliable Local Partner That Understands Global Standards

More Than a Vendor — Your Strategic Local Extension

As a Regional Director at an international research agency, you need local partners who understand the complexities of multi-country studies and can seamlessly integrate with your existing methodologies and quality standards.

LAC Intermarketing serves as your reliable local extension in Mexico and Latin America, ensuring consistent quality delivery while providing the cultural depth that global clients demand.

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ISO 20252

Compliant Processes

WAPOR

International Standards

Gallup International

Global Network Access

Comprehensive Local Execution Services

Field Execution & Data Collection

Professional fieldwork execution that meets international quality standards while adapting to local cultural contexts.

  • CAPI/CATI/Online survey implementation
  • Focus group facility coordination
  • In-depth interview scheduling & execution
  • Real-time quality monitoring
  • Multi-mode data collection strategies

Methodology Adaptation & Integration

Seamless adaptation of your global methodologies to local market requirements while maintaining consistency.

  • Questionnaire localization & cultural adaptation
  • Sampling methodology optimization
  • Local regulatory compliance guidance
  • Technology platform integration
  • Quality assurance protocol alignment

Cultural Intelligence & Reporting

Deep cultural interpretation that adds value beyond raw data, helping your global clients understand the “why” behind the numbers.

  • Cultural context interpretation
  • Local market nuance identification
  • Integrated multi-country reporting
  • Cross-cultural analysis support
  • Client presentation assistance

Proven Success with Research Partners

Global Research Agency: 6-Country LATAM Consumer Study

Case study

Leading international research agency needed reliable coordination of consumer behavior study across 6 Latin American countries for Fortune 500 client. Required consistent methodology while adapting to local market nuances.

Coordinated local partners across all 6 countries, standardized quality protocols, adapted questionnaires for cultural relevance, and provided integrated reporting with cross-cultural analysis.

100% on-time delivery across all markets. Client achieved 97% data quality score. Agency retained as exclusive LATAM partner for subsequent studies.

European Research Network Project: Multi-Modal Healthcare Study

Case study

European research network required Mexico component for global healthcare professional study. Complex multi-modal methodology with tight timeline and strict quality requirements.

Implemented hybrid CAPI/online methodology, coordinated physician panel recruitment, managed simultaneous data collection across multiple regions, provided real-time quality monitoring.

Delivered 2 days ahead of schedule. Achieved 95% response rate vs. 78% global average. Client praised cultural insights that enhanced global analysis.

US Research Agency: Continuous Brand Tracking Integration

Case study

US agency needed to integrate Mexico into existing continuous brand tracking program for CPG client. Required seamless data integration and consistent reporting formats.

Adapted existing tracking methodology for Mexican market, integrated with client’s dashboard systems, provided weekly automated reporting, maintained consistent data quality standards.

18-month partnership with 99.2% data quality consistency. Zero client complaints. Expanded to cover additional LATAM markets based on Mexico success.

What Agency Partners Say About Us

“Working with Luis’ team has been seamless. Their processes meet our international standards while providing the deep local insights our global clients demand. He’s become our trusted partner for all Mexico components.”

Regional Director LATAM, International Research Agency

“LAC’s ability to adapt to our methodology while maintaining local cultural authenticity is remarkable. They understand both the technical requirements and business pressures we face with global clients. Response times are consistently excellent.”

Project Director, Global Research Agency

“What sets LAC apart is their proactive communication and cultural interpretation. They don’t just deliver data—they help us understand what it means for our clients’ business strategies. This has strengthened our client relationships significantly.”

VP Operations, European Research Agency

Frequently Asked Questions

We maintain ISO 20252 compliant processes and adapt to your specific quality protocols. Our Director personally oversees all international agency projects, ensuring consistency. We provide real-time quality monitoring and daily progress reports to maintain transparency throughout execution.

Through our established partner network, we can coordinate studies across 12+ Latin American countries with large sample sizes. Our experience ensures we can handle complex logistics while maintaining quality standards across all markets.

We maintain a 24-48 hour response commitment for project initiation. Our lean structure allows rapid resource deployment, and we keep reserve capacity for urgent requests. Most fieldwork can begin within 72 hours of final methodology approval.

We provide cultural context interpretation that helps explain unexpected findings, identify local market opportunities, and flag potential issues that raw data might miss. This includes behavioral pattern analysis, cultural barrier identification, and strategic recommendations that strengthen your client presentations.

We maintain strict confidentiality protocols with comprehensive NDAs. Our boutique structure ensures limited access to sensitive information, and we never work simultaneously on competing projects within the same category for different clients.

Ready to Strengthen Your LATAM Capabilities?

Let’s discuss how our partnership can enhance your Mexico and Latin America service offerings while reducing operational complexity.